Joel has over 20 years building business systems of all kinds. He has been a partner at Solution Street since 2008. Before joining Solution Street he founded 2 startups DemandMart, a small business marketing tool and KeepUp, an online reminder service where he developed a passion for Ruby on Rails. Before that, he was an Architect and Engineering Director at VeriSign. Joel loves all aspects of software development, including management, design, coding, debugging and testing. Joel has his B.S. & M.S. in Information Systems from George Mason University.